Pricing
Having launched with a one-off ID.4 First limited edition in early 2021, the ID.4 range has grown quickly. You can't get the 1st Edition any more, and actually the only trim on offer other than the GTX, is the Match trim. This gets reversing camera, heated seats, LED headlights and keyless entry, so really does get most of the features that you want. We'd go for the single motor ID.4 Match 77kWh Pro, as our sweet spot in the range - maybe add that heat pump if you do higher mileage, and the Design Package Plus as it costs £900 and brings full Matrix LED headlights and a panoramic glass roof, which isn't bad value at all. You can also have this spec with the 4Motion four-wheel drive. Go for the rapid ID.4 GTX, and you get fancy 20-inch wheels, the panoramic roof and Matrix headlights, snazzy sports trim and style upgrades all thrown in.
Pricing overall isn't cheap, but it's very competitive - even against the Skoda Enyaq that shares the same platform. And it gets more equipment than most as standard, so make sure you factor that in when you're doing the maths. There are some good PCP finance deals that include low interest and low deposit offers, so on monthly finance we'd expect the ID.4 to be one of the more competitive, with prices from around £400- to £600 per month depending on your contract parameters.
Running costs
Not only is the ID.4 decent value when buying, it shouldn't cost too much to run either. A full-charge overnight will range from around £13- to £20 depending on your energy tariff, and you can halve that if you use an off-peak tariff.
Servicing
The ID.4 doesn't need annual services, instead Volkswagen recommends a check-up every two years. The three year, 60,000 mile warranty is a little on the stingy side though; Kia offers seven years on both the e-Niro and Soul EV, but they are are smaller SUVs. The battery is warrantied for eight years and 100,000 miles.
Insurance
Insurance costs have gone up in recent years, for every car - not just for electric vehicles. However, the ID.4 is one of the cheaper electric family SUVs to insure, and is very competitive with its key rivals. Always get a personalised insurance quote before you commit to any car, as insurance costs can vary wildly depending on your address, driving history, which way the wind is blowing and what colour your underwear is.